Overview
Rakuten Group will open the first-ever pop-up shop for "Rakuten esports SHOP," its official online merchandise store for VTubers and streamers, from Saturday, August 8 to Sunday, August 16, 2026, at Fandom Akiba 5F (Towa Building, 1-11-3 Sotokanda, Chiyoda-ku, Tokyo).
Highlights
Responding to user requests to see items in person before buying, the previously online-only "Rakuten esports SHOP" gets a physical storefront. Visitors can pick up and purchase popular and new merchandise from talents Rakuten supports, including Nekomugi Tororo, Nachoneko, and Amauta Sau. Anyone spending 3,000 yen (tax included) or more receives a pop-up shop exclusive sticker. The venue also features a photo spot with life-sized panels of the talents for commemorative photos. Online sales of the "Nachoritan Series" (Nachoneko) are scheduled to begin August 10 (Mon).
Event Details
- Venue: Fandom Akiba 5F (Towa Building, 1-11-3 Sotokanda, Chiyoda-ku, Tokyo)
- Date: August 8 (Sat) - August 16 (Sun), 2026
- Price: Free admission
- Reservation: Not required
Recommended For
- Fans of Nekomugi Tororo, Nachoneko, and Amauta Sau
- Anyone who wants to see VTuber/streamer merchandise in person before buying
- Visitors looking for a photo spot in Akihabara
